Media kit

Deadline to reserve ad space in the Fall 2020 print issue:
Friday, October 2

What is Souvenirs?

Souvenirs is a collection of travel and multicultural experiences from undergraduates at the University of Wisconsin-Madison. Created and run entirely by students, Souvenirs publishes weekly online content written by staff members, blog posts contributed by students currently studying abroad, and a biannual print magazine filled with the writing and photography of staff and contributors, which is distributed across the UW-Madison campus and throughout Madison.

Souvenirs strives to provide a platform for students to share their experience, lessons and memories from their travels and inspire wanderlust in readers.

Who reads Souvenirs?

Souvenirs’ circulation provides access to the 42,000 students of the University of Wisconsin-Madison. In addition to the student population, UW faculty and staff, Wisconsin Union members and the Madison community have access to the print publication, while access to the online publication and website is public and unlimited.

Print issues

At least 500 print copies are distributed across campus each semester, including at Memorial Union, Union South, International Academic Programs office, College Library, Vilas Hall, Grainger Hall and other academic buildings; Starbucks, Indie Coffee and other local coffee shops; and online at

Advertise in Souvenirs

Interior front cover
Full page | $475 | 8.5″ x 11″ + 0.125″ bleed
Half page | $275 | 8.5″ x 5.5″ + 0.125″ bleed

Interior back cover
Full page | $425 | 8.5″ x 11″ + 0.125″ bleed
Half page | $200 |  8.5″ x 5.5″ + 0.125″ bleed

Interior page 
Full page | $300 | 8.5″ x 11″ + 0.125″ bleed
Half page | $150 | 8.5″ x 5.5″ + 0.125″ bleed
Vertical column | $100 | 2.25″ x 11″ + 0.125″ bleed

Sponsored story
One full page of content | $200

Ad design
By Souvenirs art staff | $30

Take a peek inside

Spring 2020 issue


Contact Maya Fidziukiewicz, editor-in-chief and advertising manager, at [email protected] with questions or to reserve your spot in the Fall 2020 issue.